Jekeun is a London based ready-to-wear brand by designer Jekeun Cho. This SS23, Jekeun presents a formative, colourful collection to adorn the male.

Play on silhouette, the rebalance of traditional tailoring. Re-application of colour to break the mould and tartan everywhere.

Jekeun demonstrates aptitude in all crafts, techniques spanning tailoring and knitwear are applied as required to execute vision.

Influence from experience: Jekeun was born in South Korea, studied law in China, moved to London for fashion. He’s processed the individual from every angle.

Check Jekeun as the collection drops.

Shoot credits:

Styling & Production: @watervalue_
Photography: @josh.david.payne
Hair: @myujisato
Make-up: @soda_mua
Models: @ole_dautzenberg @joe.marchenkov @thsburke
Team Manager: @mandol_
Photography Assistant: @_______petar
Assistant: @jade.annalise