The Sheffield Hallam University showcase at Graduate Fashion Week 2024 was a high-octane display of "purpose and creativity," proving that the North’s design talent is as rigorous as it is radical. The collection was a vibrant spectrum of design thinking, oscillating between sensitive, research-heavy narratives and explosive, color-intensive experiments. By prioritizing a "forward-thinking" ethos, the students moved beyond simple aesthetics to address real-world problems through fashion, showcasing everything from sustainable hand-dyeing techniques to inclusive silhouettes. This emphasis on individuality allowed each designer to treat the runway as a manifesto, resulting in a show that was both a technical triumph and a bold statement on the future of the industry.
Among the standout collections, names like Ellie Williams, Jessica Elrick, and Bryn Ifan pushed the boundaries of traditional garment construction, while Smilte Vitauskaite and Iona Peat delivered some of the most "colour-intensive" and visually striking pieces of the week. Charlotte Makinson "Unapologetic In Form" the Class of 2024 successfully translated deep design development into a series of "explosive" collections that felt like a necessary breath of fresh air for the London stage.












































