W: Mandy Morgan

"'PARADE' is a loud, crushing wake-up call for anyone tired of the herd mentality. It’s about the moment you stop comparing yourself and start leading your own march."

Parade Out 8th January 2026

At 24 years old, Lithuanian-born and UK-based artist Grete is undergoing a radical sonic transformation that marks her most ambitious chapter yet. Since rising to national prominence as a finalist on The Voice Lithuania in 2018 and subsequently releasing two independent EPs, she has built a reputation for vocal excellence. However, with the upcoming release of her new single "PARADE" on January 8th, Grete is trading her jazz and pop roots for the raw, high-octane energy of alternative rock. This shift isn't just a change in genre; it is a calculated bid to represent her home country in the 2026 Eurovision Song Contest. By blending the stadium-sized influence of Paramore and Bring Me The Horizon with a vocal powerhouse style reminiscent of Tina Turner and Demi Lovato, Grete is positioning herself as a fearless, cross-genre visionary ready for the global stage.

"PARADE" serves as a defiant critique of the modern world, anchored by a wicked, crushing riff on drop-tuned guitars that provides a heavy foundation for Grete’s explosive vocals. The track dives deep into the psychology of herd mentality and the suffocating pressure of constant social comparison, reflecting on how these cultural shifts have personally impacted the artist and her community. Beyond the wall of sound, the single is a message of empowerment, designed to encourage listeners to break away from the crowd. The release is further bolstered by a cinematic music video that visualizes the different facets of Grete’s identity, bridging the gap between her past as a pop hopeful and her future as an