New Issue Out Now

CLASS OF 2025: Silk, Tape, & Tears: The Radical “Rude Etiquette” of Thatton Phinyophummin.

Thatton Phinyophummin’s graduate collection, “Rude Etiquette (or The Revival of a Tragic Clown),” is a hauntingly beautiful masterclass in romantic nihilism. It captures the frantic, erotic energy of chasing an unreachable dream, positioning the "Tragic Clown" not as a figure of pity, but as a hero of transformation.

The collection excels through its material tension. Phinyophummin subverts the luxury of traditional Thai silk by binding it with industrial tape and raw, visible hand-stitching. This collision of high-culture heritage and "rude" DIY construction creates a visual metaphor for a body—and a soul—in constant metamorphosis. The silhouettes lean into the grotesque and the sensual, using imperfection to challenge the sterile standards of modern fashion.

By the time the final look hits the runway, the designer’s mantra—“Today your love, tomorrow the world!”—feels less like a boast and more like a manifesto. It is a bold, messy, and deeply intimate exploration of how we rebuild ourselves from the scraps of our own desires.