W: Mandy Morgan. I: K Davies. J Varley & R Hargreaves

NEW SINGLE RED FLAG RUBY OUT NOW

Late in 2024, a new force erupted onto the alternative scene. Calling themselves The Incident, sibling duo Cab and Eise dropped their debut single, 'All The Kiddies Doin' Drugs'. Despite the provocative title, the track wasn't an anthem for addiction, but a sharp, piano-driven social commentary on the realities facing today’s youth. Even though BBC Introducing fell in love with the sound, the title proved too "on the nose" for the airwaves—cementing the band's status as authentic voices for a generation tired of pre-packaged convenience.

The Incident doesn't just play songs; they craft experiences. When asked to describe their sound, Cab doesn't hesitate: "Theatrical Art Pop Rock. It’s like if David Bowie, Kate Bush, and Freddie Mercury all had a great night together and—ta-da—we were born."

The siblings’ chemistry isn't just natural; it’s forged in the fires of local church hall musical theatre. While Cab draws inspiration from the showmanship of icons like Prince and Lady Gaga, Eise credits her brother’s early stage performances for sparking her own desire to sing. This shared history has gifted them what Eise calls their greatest strength: "Blood harmonies and our ability to write great melodies."

Their creative process is a collaborative dance. "We tend to write a song each and then bring it to one another," Cab explains. "We work together on the harmonies, making our voices sound like one instrument."

Despite their rising trajectory, the duo remains grounded by the struggles of the modern indie artist. When asked about their greatest weakness, Cab is refreshingly blunt: "Not having any money." While financial hurdles make touring a risk, the band's hunger is palpable. From surviving disastrous rugby club gigs with no monitors to being discovered by a fan who offered to fund their first recording, The Incident has proven that grit and talent can bypass a traditional bankroll.

"The stakes are higher when you have no money... but being skint won’t be our Achilles' heel for long." — Cab

The band’s latest offering, 'Red Flag Ruby', marks a sophisticated gear shift. Moving toward a "Hunky Dory-era Bowie" aesthetic, the track features a live string quartet arranged by Cab himself. Recorded in a specialized studio to capture that authentic 1970s Trident Studio piano sound, the single explores the "dramatic, turbulent flight" of a toxic relationship.

"We recorded the vocals facing each other," Eise shares. "It helped us stay perfectly in sync, giving it that ethereal, heavy, and distinctive feel that is becoming our trademark."

(Cab) it’s a  new sonic palate for us and a bit of a gear shift from the last single. we hired a  string quartet which has been a dream of mine since I was little so I wrote and arranged the strings then had help with the the orchestration from Mr Graham Young, an insanely talented musician we’ve known years,  ,but yeah  I’m really chuffed with the results it’s got that Hunky Dory David Bowie  essence, with dry drums, melodic bass, sweeping strings, and the trident studio piano sound which I was able to source in a really cool studio down near Southampton.

The songs story takes you on  a dramatic turbulent flight through a toxic relationship with all the red flags you shouldn’t ignore - I think a lot of us have been there so can relate!

(Eise) yes and our vocals have some really great dynamics, ethereal and at times  quite heavy, we recorded vocals  facing each other which helped us be really in sync  so our voices often  sound like one instrument which gives it a distinctive feel that  I think is becoming our trademark sound

With influences ranging from the orchestral sweeps of John Williams to the modern edge of Yungblud and Chappell Roan, The Incident is aiming for the stars. While Eise reels at the thought of being 25 in a decade, Cab has a clearer vision of where they’ll be in ten years: "Selling out Wembley Stadium and touring the world."

If their blend of theatricality and raw social commentary is anything to judge by, they are well on their way.